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‘Bezpieczne wakacje’ (Safe holidays) is a motto of nationwide action addressed to parents and children. It will be conducted in 20 Auchan Shopping Centres by Immochan.
The most important value for the millennials and MTV generation is family, and Shopping Centres are associated for them mainly with shopping, joy and satisfactions.
O!Shopping is a quality sign implemented by Immochan in Auchan Shopping Centres in Poland. It describes a new approach to functions that a Shopping Centre is to play and approach to communication with customers. The first object to introduce O!Shopping quality sing in Auchan Gdańsk Shopping Centre.